Air Liquide Goes Digital to Transform Customer Intimacy
Air Liquide, the $25 billion global leader in small-molecule gases and associated technologies, serves a uniquely broad range of customers—from hospitals and home healthcare patients to semiconductor fabs and oil refineries. But at both end of the spectrum, the health of the company’s customers is inextricably linked to the ability of Air Liquide to predictably and reliably meet expectations. Marty Martin lives on the industrial side of Air Liquide’s businesses, with corporate responsibility for the controls technology deployed on behalf of the company’s ‘large plant’ customers, which often host on-premise Air Liquide facilities. “The gases we produce are essential to their operations,” Martin says. “If we sneeze they get a cold.” Aware that this intimacy offers both risk and opportunity, the company is in the midst of a four-year, customer-centric initiative called NEOS (Greek for ‘new’) to transform the company’s performance through operational excellence, selective investments, open innovation and a stronger, more networked organization. Digitalization underlies all of these strategic imperatives, and our speaker Mr. Martin is currently charged with modernizing and standardizing the automation approach used in its “many mini” production facilities that currently use a hodge-podge of automation platforms deployed and acquired over the years. In this presentation, you’ll learn more about how the company is looking to leverage technologies such as virtualization, advanced process control, procedural automation, predictive analytics, asset performance management and remote monitoring to boost performance and increase reliability. “We are positioning ourselves to be able to use our data better—without breaking the bank,” Martin says.